Outdoor Resource Directory

Date: Tue, 27 Feb 2001 10:58:30 -0500
To: sust-mar@chebucto.ns.ca
From: shunpike@istar.ca
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Coming this spring!
	The Outdoor Resource Directory
				from Shunpiking Magazine

Ecology Action Centre, Nova Scotia Sport and Recreation Commission 
are teaming up with Shunpiking Magazine to bring out the second 
edition of the Outdoor Resource Directory.

The premier edition of the ORD appeared in 1997. It was highly 
regarded by members of the outdoor recreation and sports communities 
because of its inclusiveness and breadth of information. It was a 
comprehensive directory for all participating in outdoor recreational 
activities - from backyard gardeners to surfers, from sport 
associations to those working to preserve and enhance our 
environment. Some five pages were provided to list environmental 
groups and projects. One environmentalist said "it became my bible 
and it was an indispensable resource for finding likeminded people 
and groups." Many people commented that "we did not know so much was 
going on in Nova Scotia."

The Outdoor Directory is a unique initiative. As far as we know, it 
is the only regional directory of its kind in North America - it 
provides free listings to ensure comprehensiveness. It is distributed 
free to ensure a broad popularity. It involves thousands of hours of 
voluntary work. Its goal goes beyond creating a list: it involves 
creating a sustainable forum to enhance participation within and 
amongst the many spheres of outdoor and nature activities. For this 
to happen, we need your support and participation.

We aim to make the 2001-2002 edition even more comprehensive and 
attractive, e.g., to expand both listings and editorial regarding 
Nova Scotia's environment and the challenges we face.

We're inviting any community or environemental group who'd like to 
list in the 2001-2002 ORD to contact us by phone, email, drop in, or 
visit our website. Basic listings are FREE so it is a good way for 
any size group to promote themselves to the Nova Scotia outdoor 
community.

We seriously encourage you to add a descriptive listing (at 25 
words/$40, each additional word $1.50).  You may also cross reference 
in other categories for a nominal fee of $10 each.

The Outdoor Directory provides a tremendous opportunity for 
non-profit and volunteer associations to popularize their program and 
attract new interest. It is an ideal venue for promoting your 
initiative to the public. It is also a great information source for 
networking among outdoor recreation and environmental groups and 
finding outdoor activities and services.

The ORD is designed to be accessible to everyone.

High impact display ads are available beginning at $199 for a 
business card size. The initial print run is 60,000 copies, 
distributed across the province, of which 15,000 will be held back 
for distribution in the second year of the ORD's shelf-life. The 
second edition features improved design and paper stock, greater 
ease-of-use, and greater opportunities for high impact, colour ads. 
It will provide Nova Scotians with the information they need to get 
outdoors, discover and participate.

Please feel free to contact us for more information, or visit us at 
www3.ns.sympatico.ca/gtate where you can also fill in the on-line 
form. If you missed our first edition, drop us a line and we'll be 
glad to send you one.

If you know of other groups or businesses that might be interested in 
listing or advertising with us, please forward this message on to 
them. We are making every effort to verify listing information, too. 
Every little bit helps.

Thank you for your consideration,

Caroline Cameron
Outdoor Resource Directory

455-4922
shunpike@istar.ca
Shunpiking Magazine
6211 North St., Hlfx.
B3L 1P4

-- 
Shunpiking  - Nova Scotia's Discovery Magazine
6211 North Street, P.O. Box 31377, Halifax, Nova Scotia B3K 5Z1
T: 902-455-4922 / 1-888-TRY-SHUN * F: 902-455-7599 * E: shunpike@istar.ca

Don't miss a single issue. Subscribe to shunpiking for only $24 for 
ten editions!

Want to find out more about shunpiking? Nova Scotia's "new journalism" ...

   At Shunpiking magazine, the readers
   are the writers, taking roads untravelled by the
   mainstream media.
http://journalism.ukings.ns.ca/kjr/cleary.htm



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